Get New Clients
Looking for achievable ways to obtain new business?
Ready to expand your outreach with targeted prospects?
Committed to spending time each week on outgoing communication and follow-up?
Soladay Olson provides prospect list building, messaging, and introductions to key players we identify together. Let’s set up an introductory lead-generation consultation and assessment of the tactics you’re using. (See Increase Your Visibility below.) Kick off the process here.
To develop awareness for your business through Soladay Olson’s network, sign up for a feature in several social channels. Here’s how.
Increase Your Visibility
-
Brand Identity & Tagline
every touchpoint
-
Case Studies
website, print, email
-
Authorship
e-newsletter, blog, papers
-
Personal Profile
summary, experience, bio
-
Social Media
establish, follow, comment
-
Analytics
assess web visits & email opens
-
Competitions
enter annual favorites
-
Press Release
awards, clients, events, pitch
-
Advertising or Sponsorship
target audience
-
Speaking
panel, podium, round table
-
Presentation Skills
training & practice
-
Networking
professional events, coffees
-
Database
mailing list updates & expansion
-
Referrals
past clients, partners, friends
-
New Prospects
research, outreach
-
Proposals
RFP, new format, self-initiated
-
Volunteer
board or committee leader
“I can’t express my gratitude enough for the connections you’ve introduced my business to.”
Mike VoermansFounder, Pixelsmith
Here’s How It Works
Individual Custom Proposal — for Solopreneurs and Small Businesses
Whether you’re a sole proprietor or small company, we’ll meet to discuss your current prospect list and desired growth plans. A proposal will be written and approved prior to further activity.
You’ll provide names of companies and industries of interest. Heather will identify appropriate titles for networking where she has existing connections. A plan for frequency and amount of new business outreach will be created.
Once introductions have been made, you’ll follow up with Heather’s contacts on your own. We’ll also talk about how print or email campaigns, website updates, and/or social media activity could simultaneously warm up awareness.
Group Marketing Session — for a Contingent of Entrepreneurs
Workshop includes a review of the Who, What, When, Where, Why, and How of marketing your business. Length and fee are negotiable. Want to set a date?
Twin Cities Creatives Group Member Directory
This directory for members of Twin Cities Creatives Group* is a public resource for buyers of creative services. Claim your space, display your identity, and highlight your categories of service in this free marketing tool. It’s easy, it’s quick, and your ad will be posted in fairly short order (within 24-48 hours of your entering content). It’s password protected, yet available for public viewing.
*TCCG is a Google Group of 300+ independent creatives doing business in design, art direction, illustration, photography, web development, writing, marketing, and more. If you’re a solopreneur, but not a member yet, simply ask Viet Do to add you (no cost). Tell him Heather Olson sent you!