Get New Clients

Get New Clients

Looking for achievable ways to obtain new business?
Ready to expand your outreach with targeted prospects?
Committed to spending time each week on outgoing communication and follow-up?

Soladay Olson provides list building, messaging, and introductions to key players we identify together. Additional consultation is available in many of the areas listed under Increase Your Visibility.

Increase Your Visibility

  • Brand Identity & Tagline

    every touchpoint

  • Case Studies

    website, print, email

  • Authorship

    e-newsletter, blog, papers

  • Personal Profile

    summary, experience, bio

  • Social Media

    establish, follow, comment

  • Analytics

    assess web visits & email opens

  • Competitions

    enter annual favorites

  • Press Release

    awards, clients, events, pitch

  • Advertising or Sponsorship

    target audience

  • Speaking

    panel, podium, round table

  • Presentation Skills

    training & practice

  • Networking

    professional events, coffees

  • Database

    mailing list updates & expansion

  • Referrals

    past clients, partners, friends

  • New Prospects

    research, outreach

  • Proposals

    RFP, new format, self-initiated

  • Volunteer

    board or committee leader

  • We enjoyed our meeting with you! We realized how many opportunities we’ve left unexplored, which is encouraging. We found your questions insightful and helpful. Self-examination is always challenging and we see the value in the services you can provide. We’ll be in touch!

    Holly Robbins
    Holly RobbinsPartner, This is Folly, Minneapolis

Here’s How It Works

Individual Custom Proposal — for sole proprietors and small companies

Whether you’re a sole proprietor or small company, we’ll meet to discuss your current list and desired growth plans. A proposal will be written and approved prior to further activity. You’ll then provide a list of companies of interest. We’ll determine if print or email campaigns, website updates, and/or social media activity are required to warm up awareness. Next, Heather will identify those companies where she has inside connections or she’ll research appropriate titles where connections can be made. A plan for frequency and amount of new business outreach will be created. Once introductions have been made, you will follow up Heather’s outreach on your behalf.

Group Session — for a contingent of entrepreneurs

Workshop includes a review of the Who, What, When, Where, Why, and How of marketing your business. Length and fee are negotiable.

Twin Cities Creatives Group Member Directory

This directory for members of Twin Cities Creatives Group* is a public resource for buyers of creative services. Claim your space, display your identity, and highlight your categories of service in this free marketing tool. It’s easy, it’s quick, and your ad will be posted in fairly short order (within 24-48 hours of your entering content). It’s password protected, yet available for public viewing.

*TCCG is a Google Group of 300+ independent creatives doing business in design, art direction, illustration, photography, web development, writing, marketing, and more. If you’re a solopreneur, but not a member yet, simply ask Viet Do to add you (no cost). Tell him Heather Olson sent you!

Let’s make it happen!
Contact me for a meeting and proposal.